do you sell what they want or what they need?

Published: Tue, 04/21/15

This is a loaded question,
and your success actually depends
on how you answer it.

When I was an interior designer,
I focused on finding out what
my client's WANTED.

For example, if a client NEEDED
a chair, I knew I could get them
a chair at Walmart.

I also knew they WANTED a cozy
armchair in a custom chenille
fabric with trim.

The gap is anywhere from hundreds
to thousands of dollars.

In coaching and consulting,
my client WANTS more sales.
They think they NEED a shiny
new marketing strategy.

What they really NEED is to
up level their ideal client
and raise their prices.
It's a mindset shift.

My job, as a coach, consultant,
guide, and director to business
success is to determine the NEED
behind the NEED that will
deliver on the WANT.

This is one of the key pieces
I'm going to cover in Saturday's
free training:
https://moresuccess.leadpages.net/double-your-income/

Go on now and put together a list
of your WANTS in your business.

What do you WANT most? Be specific.

(You can even email this
short list back to me.)

Now, take another look and see
what you think you NEED?

Are you sure? How do you know
you are right?

Most often with clients, I find
myself eliminating a lot of what
they think they NEED to be doing.

I simplify and refocus them to
exactly the right actions to
get what they WANT.

I'm going to show you how to do that
too, join me on the call.
"6 Simple Steps to Get More Clients
and Make More Money with Less Effort"

https://moresuccess.leadpages.net/double-your-income/

Focus on that word LESS in the title
above. Let it sink in for a minute.

Aren't you already doing enough?
Can you realistically do more?

I doubt it, so instead, I'm going to
focus on showing you ONLY what you
NEED to do to get what you WANT.

See you Saturday!

Hugs,
Melissa

PS. Remember the thinking,
the strategies, the tools, and the
plan that got you where you are,
won't take you where you want to go.
This will, https://moresuccess.leadpages.net/double-your-income/


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