Yes, I know that's a big
ass promise, and that is exactly what happened to me when I got crystal clear on who my "Ideal Client" was and focused on them and no one else.
Now, to be honest, this scares a lot of business owners because you think I'm telling you that you can't do business with someone if they don't fit your profile.
That's not true. You can do business with anyone you choose to (operative words being CHOOSE TO).
Knowing who your Ideal Client is puts you in
solid control of who you say yes to and it takes you out of a place of desperation and accepting anyone who shows up.
The tricky bit is that if you fill your practice with just anyone (including those pesky energy vampires often recognized as the whiners, complainers, naysayers, and freebie seekers), you won't have room for your Ideal Clients when they do show up.
It comes with your free seat to the LIVE Encore next week of "From Now to Wow: How to Add $30K in 60 Days to Your Business."
And in order to attract your Ideal Clients you've gotta know who they are so you know what to say to them.
Would you like to know what to say to attract
your Ideal Client ...
In email?
At networking events?
On your website?
On your business card (they still work!)?
On your Facebook page?
In Twitter?
On LinkedIn?
In a blog post or article?
You get the idea. Identifying your Ideal Client is one of the cornerstones to being able to rapidly increase your revenues while reducing your workload.
I was speaking with a coach just yesterday and she was telling me about a competitor who charged $10k
and only had 3 clients. She said she'd charge $5K and have a lot more.
(Letting you think about that for a minute.)
Then she suddenly realized her mistake. She said "but I'd have to do twice as much work," I agreed and recommended she look at charging more so she could work with fewer better clients.
She had temporarily forgotten that her Ideal Client isn't someone who is going to pay less, they are someone who is going to pay more because she is going
to convey the value of the transformation she delivers with clarity, enthusiasm, and magnetism.
Oh, so now you want to learn how to convey the value of your transformation the same way. Well, I'm going to be showing you how to do that in next week's Master Class too.
You want to know my NOT-SO-HIDDEN-AGENDA?
I want to show you the proven process and tools to set your practice up for a banner 2016. We've got just enough time to make that happen. Don't through in the towel, the year is not over.
What a magnificent holiday gift to YOU and YOUR BUSINESS to learn how to do it a different way, a
more effective way, a way that will have you working with clients you love who love you and respect you and compensate you generously for the transformative service you deliver.
Let's do this! I'm on the inside with your invitation.
Mega Hugs,
Melissa
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