When Stephanie called me about her interior design project, she said they
planned to invest just $15K.
That wasn't a number I usually even considered, my minimum was $50K.
We connected well by phone and she agreed to my Home Review (paid call) so I scheduled the call.
As she walked me through the house, the large outdoor living space, and the pool, I mentioned that the scope of the project had grown significantly
since our phone conversation.
I went out on a total limb and said "have you considered a home equity line for your interior design."
Stephanie came back with the greatest comment ever...
"Oh, we've got money!" (I had to try hard not to do my happy dance right in front of her.)
I had already
learned that she was the primary breadwinner and decision maker, even if her husband wrote the checks. (You must know the decision maker.)
In the next 45 days, we went from $15K to $150K in interior design investment.
(That is not a typo, the investment went up by 10x)
They approved every item, every change. They were aware every step of the
way.
If I had taken her initial "budget" of $15K as gospel, she wouldn't have gotten the design she wanted or deserved, and I'd have left $135K on the table.
Instead, as with all of my design clients over the years, I took that as a starting point and read between the lines into what she really wanted.
You never force, you
educate.
You never push, you guide.
You never manipulate, you influence.
You're never sneaky, you get approval at every step.
If this sounds like something you want to implement in your design practice, you can.
It isn't an overnight shift, it
takes time to adopt a new mindset, update your language and communication skills, and learn to educate instead of sell.
You can get it inside Profit Shots, aka Mentor-On-Call, DETAILS HERE.
There are just 10 spots remaining because I want to ensure I am truly available for you.
And if you are hesitating to read the details, this is a $997 investment that carries you through the close of the year.
My mentor thinks I'm nuts to do this, but I truly want to reach more designers in less time.
Every action
step you accomplish means you get more time for the next step with me.
This is as close as I can get to Melissa-In-Your-Pocket, something I've been asked about A LOT!
Mega Hugs,
Melissa
PS. If you are reading this, it means you are curious... DETAILS are all RIGHT
HERE. I'm holding out my hand to help you forward whatever stage your design business is in.
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